Letter (of the Alphabet)
Vilém Flusser’s thinking on media theory is
structured along media caesuras and edits:
caesuras, because every media innovation produces
a techno-anthropological state, and edits,
because every caesura reedits human reality on
various planes. The letter with which the alphabet
begins, is a special caesura for Flusser because
it is the link between pretechnical images
and technical – which for Flusser always means
“programmed” – images, whose codification
is initially achieved by means of line-like texts.
However, before texts can produce meaning
through arbitrary sequences of letters, there
have to be letters. The letter reorders the world
because at least its origins lie in the world of
pretechnical images and scenes.
Flusser points out that the letters would originally
have signified objects (alpha/aleph means
ox, beta/beth means house, gamma/gimel means
camel). In this sense, they are in the tradition of
pictograms, ideograms, and hieroglyphs. Then
they emancipated themselves from objects and
signified “specific sounds of spoken languages”
(Kommunikologie, 1996, p. 84; translated from
the German). The auditory translation of experienced
reality anchors the letter in the concrete
world, but at the same time it emancipates it from it. A letter can represent more than one
sound (for example, the “e” in the German noun
Weg [way] is distinct from the “e” in the adjective
weg [away]).
The letter is thus the most important element of culture; it points to direct experience while at the same time, by means of symbolism, for example, on the alphanumeric keyboard, it anticipates science and abstraction via numbers. The letter is the medium that is both a real-world code and an alphanumeric one (Does Writing Have a Future?, 2011, p. 23). The letter is thus also the supreme achievement of (physical) intelligence, whose linear order is replaced by artificial operations, that is, operations calculated by machines.
Original article by Oliver Fahle